POZTO VS GRIN

A GRIN alternative built for proof of posting.

GRIN runs your whole creator program: relationships, gifting, payments and affiliate links. Pozto does one part of that job. It watches the videos your creators post and tells you which ones show your product, down to the second, tagged or not.

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The short answer

If you need one system to find creators, ship them product, pay them and run affiliate codes, GRIN is built for that, and Pozto isn’t. If you already gift product and your real question is “who posted, and is our product actually in the video?”, that’s the job Pozto is built for.

Some teams use both: GRIN to run the program, Pozto to check the content. Others only seed product and don’t need a full creator CRM, so a lighter tool is enough.

Pozto vs GRIN at a glance

GRINPozto
Built forRunning a creator program end to end: “creator relationship and roster management”Proof of posting: checking every video your creators post for your product
Creator discoveryYes. A marketplace of 700K+ creatorsNo discovery database. Brand plan finds creators who already show your product
Gifting and shippingYes. Gifting campaigns and a Shopify integration for ordersNo shipping or address collection. You add what you sent and when it arrived
Creator paymentsYes, through Stripe, plus affiliate links, codes and commissionsNo
Finds posts that don’t tag youContent is captured automatically; GRIN doesn’t publish whether it finds products in untagged videosYes. Frames, audio and captions are matched against your product photos (Growth plan and up)
YouTube ShortsNot stated on its content pagesYes, with TikTok and Instagram Reels
PricingFree, then $200, $500 or $1,000 a month, metered in creditsFree for 10 creators, then $69 to $449 a month, from $999 for 1,000+ creators
ContractMonth to month, no annual contractMonthly, cancel anytime
GRIN details from its own site, checked on 2026-10-13: pricing and platform. Pozto details from our pricing. If anything here is out of date, email hello@pozto.co and we’ll fix it.

Where GRIN is the better fit

GRIN covers parts of a creator program that Pozto doesn’t touch. Pick GRIN, or keep it, if you need:

  • Creator discovery. GRIN has a marketplace of 700K+ creators. Pozto has no search database.
  • Gifting logistics. Creators choosing products, orders going through Shopify. Pozto doesn’t collect addresses or ship anything.
  • Payments and affiliate. Payouts through Stripe, affiliate links, codes and commissions. Pozto doesn’t pay creators.
  • Usage rights. GRIN keeps approved usage rights attached to content. Pozto doesn’t manage rights or download videos for reuse.
  • Instagram Stories. Pozto checks TikTok, Reels and Shorts, not Stories.

GRIN also has a real free plan and month-to-month paid plans, so cost and commitment aren’t the obstacles they used to be.

Where Pozto is the better fit

Pozto starts from a different question. Not “who should we work with?” but “what did they actually post?”. It’s for teams that gift a lot of product and lose track of the results.

  • It reads the video, not just the caption. Creators often show your product without tagging you, or tag you without showing it. Pozto matches frames, speech and captions against photos of your products and shows the exact second. See how untagged detection works.
  • Every creator gets a status. Posted, check, waiting, ghosted or not tagged, from the day your product arrives. You stop scrolling feeds to find out.
  • Creators don’t connect anything. Pozto checks the public videos they post. There’s nothing for them to sign up for.
  • Simple pricing. You pay for the creators you track this month, not for credits. Free covers your first 10 creators.
  • Proof you can forward. A daily digest with timestamps, and on Growth, a weekly report for leadership.
Pozto is in private beta. We set up your first campaign with you, so you can check it against a seeding you already ran before you change anything.

Use both

If GRIN already runs your program, you don’t have to move. Keep GRIN for discovery, shipping and payments, and import the same creators into Pozto with a CSV. Pozto then watches their new videos and tells you which ones show your product, including the posts that never tagged you. Those untagged posts are often your best case for a paid follow-up.

What switching from GRIN looks like

  1. 01

    Export your gifted creators

    Handles and the products you sent. A CSV is fine.

  2. 02

    Add product photos

    A few photos and the names people say out loud. That’s what Pozto matches against.

  3. 03

    Watch the statuses fill in

    New videos are checked as they’re posted, and you get a daily digest.

Running seeding out of a sheet today? Start with the free tracking spreadsheet, or read how product seeding works in Pozto.

Pozto pricing

PRICING

Monthly. Cancel anytime.

Pay for the creators you’re tracking this month, not for seats or a yearly contract.

Currency

Free

Try it on your next seeding

$0
Free forever
Start free
  • 10 active creators
  • 1 product
  • Posted / not posted tracking
  • On-screen detection
  • Weekly digest

Solo

For your first gifting program

$69/mo
$55/mo billed yearly+$2 per extra creator / mo
Start free
  • 25 active creators
  • 2 products · 1 seat
  • On-screen and caption detection
  • Daily digest

Starter

For brands testing seeding

$149/mo
$119/mo billed yearly+$2 per extra creator / mo
Start free
  • 50 active creators
  • 3 products · 2 seats
  • On-screen, audio and caption detection
  • Daily digest
  • CSV import
Most popular

Growth

For always-on creator programs

$449/mo
$359/mo billed yearly+$1.50 per extra creator / mo
Start free
  • 250 active creators
  • Unlimited products · 5 seats
  • Untagged appearances
  • One-tap nudges
  • Weekly report and Shopify sync

Brand

For teams running many campaigns

From
$999/mo
$799/mo billed yearly+$1 per extra creator / mo
Talk to us
  • 1,000+ active creators
  • Discover creators who already show you
  • Sales attribution
  • SSO, API and unlimited seats

Over your limit? Nothing stops tracking. Extra active creators are billed at your plan’s rate.

Comparing tools? Pozto vs GRIN · Pozto vs Modash · Seeding ROI calculator

Prices are converted from US dollars and rounded. You’re billed in the currency you choose.

Questions

Is Pozto a full replacement for GRIN?

No. Pozto doesn’t do creator discovery, shipping, payments or affiliate links. It replaces the part of the work where you check whether creators posted and whether your product is in the video.

How much does GRIN cost?

On 2026-10-13, GRIN’s pricing page listed a free plan and paid plans at $200, $500 and $1,000 a month, metered in credits, month to month with no annual contract. Check their page for current prices.

Can I use Pozto and GRIN together?

Yes. Keep GRIN for running the program and import the same creators into Pozto with a CSV. Pozto watches their new videos and finds the ones that show your product.

Does Pozto find posts that don’t tag my brand?

Yes. Pozto checks the video itself, matching frames, audio and captions against your product photos. Untagged appearances are on the Growth plan and up. See how it works.

Which platforms does Pozto check?

TikTok, Instagram Reels and YouTube Shorts. Instagram Stories aren’t covered.

Stop chasing screenshots.

Pozto is in private beta. Leave your work email and we’ll set up your first campaign with you.

Or book a demo