An Upfluence alternative with prices on the page.

The short answer

If you want one platform to find creators, ship them product, track affiliate sales and pay them, Upfluence is built for that, and Pozto isn’t. If you already gift product and your real question is “who posted, and is our product actually in the video?”, that’s the job Pozto is built for.

The other difference is how you buy. Upfluence quotes a price after a call and its minimum contract is 12 months. Pozto lists its prices, starts free and bills monthly or yearly.

How much does Upfluence cost?

Upfluence doesn’t publish prices. Its pricing page lists three plans, Find Creators, Scale Creator Programs and Autopilot, and says “Every plan is a fixed platform fee” and that Upfluence “takes no percentage of sales”. To get a number, you request a quote.

• Contract. The pricing page says “our minimum contract is 12 months”. It doesn’t mention monthly billing.
• Trial. “We set up your free trial after an initial call.”
• Setup. Self-serve onboarding is included; paid onboarding packages are optional.

For comparison, Pozto is free for 10 creators, then $69, $149 or $449 a month, and from $999 a month for 1,000+ creators. Yearly billing saves 20%, and you can cancel anytime.

Pozto vs Upfluence at a glance

Where Upfluence is the better fit

Upfluence covers parts of a creator program that Pozto doesn’t touch. Pick Upfluence, or keep it, if you need:

• Creator discovery at scale. A 14M+ creator database, outreach and drip email sequences. Pozto’s search covers only creators it has seen posting about brands and creators it adds by topic, with no outreach.
• Gifting logistics. Bulk gifting and shipping through Shopify and other stores. Pozto doesn’t collect addresses or ship anything.
• Affiliate sales. Tracking links, discount codes and a sales dashboard. Pozto credits sales to creators from their discount codes in your Shopify order export, on every plan. Its free affiliate programs add links and work out commissions, and you pay partners yourself.
• Payments and tax forms. Upfluence Pay, multi-currency payouts and automatic 1099/W9 forms on Autopilot. Pozto doesn’t pay creators.
• Instagram Stories. Pozto checks TikTok, Reels and Shorts, not Stories.

Every Upfluence client also gets a dedicated account manager from the start, according to its pricing page.

Where Pozto is the better fit

Pozto starts from a different question. Not “who should we work with?” but “what did they actually post?”. It’s for teams that gift a lot of product and lose track of the results.

• It reads the video, not just the caption. Creators often show your product without tagging you, or tag you without showing it. Pozto matches the video against photos of your products and shows the exact second. See how untagged detection works.
• Every creator gets a status. Posted, due, late or waiting, counted from the day your product arrives. You stop scrolling feeds to find out.
• Creators don’t connect anything. Pozto checks the public videos they post. There’s nothing for them to sign up for.
• Prices you can see. You pay for the creators you track this month. Free covers your first 10, and there’s no 12-month minimum.
• Room to grow. Extra creators beyond your plan cost $3.50, $3, $2 or $1 a month each on Solo, Starter, Growth and Brand.

Use both

If Upfluence already runs your program, you don’t have to move. Keep it for discovery, shipping, affiliate and payments, and import the same creators into Pozto with a CSV. Pozto then watches their new videos until they’ve posted for each gift, and tells you which ones show your product, including the posts that never tagged you.

Other Upfluence competitors

Most Upfluence competitors are full creator platforms too, so you end up comparing databases, CRMs and contracts. See how Pozto compares with GRIN, Modash, CreatorIQ and Traackr. If you only seed product, read how product seeding works in Pozto.

Pozto pricing