See every haul, try-on and outfit your creators post.
Your pieces show up in try-on hauls, get-ready-with-me videos and outfit posts, often in a long list of tags or with no tag at all. Pozto watches the creators you send clothes to and finds the videos that show or name your brand.
Built from real public posts, checked by hand. Glow Recipe isn’t a Pozto customer or partner.
How fashion shows up in creator videos
- Hauls and try-ons: five outfits in thirty seconds, and yours is the third.
- Get ready with me and outfit of the day: the piece is worn, not talked about.
- Unboxings: your mailer, box or tissue paper on camera, before anything is worn.
- Tags in a pile: “top @brand1, jeans @brand2, shoes @brand3”, or the brands only in a comment.
Searching your handle finds the posts that tag you. It misses the ones that don’t, and it can’t tell you whether a creator who tagged you actually wore what you sent.
What Pozto checks in each video
You add a few photos of each piece and its name. Pozto watches each creator’s public TikToks, Reels and Shorts while they owe a post, and checks every video it finds:
- On screen, every plan: your piece worn, held, unboxed or shown to the camera, with the seconds it appears.
- The caption, from Solo: whether it tags you, and whether it says it was gifted or an ad.
- Said out loud, from Starter: every time your brand or a piece is named, with the words.
- Colors and sizes: another color of a piece you added counts as that piece, marked as a variant.
Where clothing is harder to spot
A match needs proof it’s yours: your logo, label or name readable on the piece, or packaging that couldn’t be anyone else’s. A plain black tee or a pair of jeans with nothing to read looks like many others, so Pozto doesn’t guess. Those videos are still found when the caption tags or names you, or when the creator says your name.
Seeding lists, ambassadors and codes
- 01
Add who you sent it to
Import your list, paste handles or upload your Shopify gift orders. Add the piece and when it arrived.
- 02
Let Pozto watch
Each creator is checked every few hours until they post. Creators don’t connect anything.
- 03
Act on what’s late
Each creator shows Due, Late or Posted. Every plan drafts a friendly reminder; Growth sends it for you and asks untagged creators for the tag.
Running an ambassador program? Ask each ambassador for a number of posts every month and see who’s on track: see brand ambassador software. On every plan, orders paid with each creator’s discount code show as their sales, and a free affiliate program works out their commission.
Disclosure, checked by country
From Solo, each post’s disclosure is graded clear, weak or none by the rules of the country you choose: “#gifted” next to your brand can be enough in the US, while the UK asks for “Ad” and Germany for “Werbung” up front. Paid and ambassador creators need an ad word everywhere. See the rules by country.
What Pozto doesn’t do yet
- It doesn’t capture Instagram Stories. It covers TikTok, Instagram Reels and YouTube Shorts.
- It doesn’t handle shipping, sizes, returns or creator payments.
- It doesn’t manage usage rights or download videos for ads.
- It isn’t a database of every creator: its search covers creators it has seen posting about brands and creators it adds by topic. On Brand, it also finds creators who already post about your brand on YouTube.
Start on the Free plan, which covers 10 creators, and pay monthly or yearly when you need more.
Monthly or yearly. Cancel anytime.
Pay for the creators you’re tracking this month. Products are unlimited on every plan, and you can cancel any time.
Free
Try it on your next seeding
- 10 active creators
- 1 brand · 1 seat
- 1 competitor · 10 creator checks a month
- Who posted and who’s late
- Spots your product in every video
- Reminder drafts for late creators
- Weekly email digest
- Free affiliate program, no cut
Solo
For your first gifting program
Everything in Free, plus:
- 25 active creators
- 1 brand · 2 seats
- 3 competitors · 100 creator checks a month
- Who tagged you, and who disclosed it
- Daily email digest
Starter
For brands testing seeding
Everything in Solo, plus:
- 50 active creators
- 1 brand · 3 seats
- 5 competitors · 300 creator checks a month
- Views, engagement and EMV per video and product
- Hears your brand said out loud, with their words
- Campaigns, with views and EMV for each
Growth
For always-on creator programs
Everything in Starter, plus:
- 250 active creators
- 3 brands · unlimited seats
- 10 competitors · 1,000 creator checks a month
- Reminders sent for you, with delivery confirmed
- Get the credit: ask every untagged video, see who added the tag
- Weekly report: views, EMV, campaigns compared
Brand
For teams running many campaigns
Everything in Growth, plus:
- 1,000+ active creators
- Discover creators who already show you
- 25 competitors · 3,000 creator checks a month
- 10 brands, SSO, API and unlimited seats
Over your limit? New creators are still added, but paused until you upgrade, close finished ones, or turn on extra creators at your plan’s rate.
Paid plans renew automatically each month or year until you cancel. Upgrades start right away, and you pay only the difference for the rest of the period. Downgrades start at your next renewal; the current period isn’t refunded.
Comparing tools? Pozto vs GRIN · Pozto vs Modash · Seeding ROI calculator
Prices are converted from US dollars and rounded. You’re billed in the currency you choose. Tax is added at checkout, based on your billing address.
Questions
Can Pozto recognize clothing without a logo?
Not on its own. A match needs your logo, label or name to be readable, or packaging that’s clearly yours, because plain pieces look like other brands’. Those videos are still found when the caption tags or names you, or the creator says your name.
Does another color count?
Yes. Another color or size of a piece you added counts as that piece, marked as a variant, so you can see which one they wore.
Do creators need to connect their accounts?
No. Pozto checks the public videos creators post, so there’s nothing for them to connect or install.
How much does it cost?
Free for 10 creators. Paid plans start at $69 a month for 25 creators, and Growth is $449 a month for 250. See pricing.
Stop chasing screenshots.
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